October 14, 2004

elgrade - It's official. The best new juice product in the world comes from Serbia. And it's made from fresh fruit grown right in the region.

On October 12, at the World Juice Conference in Amsterdam, a jury of experts awarded “NEXT NFC Raspberry 100% Fruit” with the industry's top prize—the World Juice Best New Juice Product Award for 2004.

NEXT NFC Raspberry is the latest innovation from Subotica based juice maker Fresh&Co. NFC means the juice is made directly from pressed raspberries and is “not from concentrate”.

Made from carefully selected fruit with no sugar added, NEXT NFC Raspberry was recognized for its uniqueness and quality. It's the only raspberry 100 percent juice product of its kind on the market.

he World Juice Conference took place at Amsterdam's Hilton Hotel, from 11-13 October. The World Juice Award recognizes the most exciting innovations in the juice industry worldwide over the previous year.

ABOUT THE JUICE

NEXT NFC RASPBERRY 100% FRUIT

For innovation, convenience, value, health benefits, and spectacular fresh raspberry flavor, Next NFC Raspberry 100% Fruit is one of the most important new juice products on the market this year. It contains no added sugar, artificial flavors, or colors—just the fruit.

INNOVATION: Next NFC Raspberry 100% Fruit is a major achievement in innovation. Delicate, seedy, and famously expensive, the raspberry does not surrender itself easily to juice processing. Fresh&Co overcame the technical challenges to produce an intensely flavorful, colorful, and aromatic juice made from Serbia's abundant crop of high quality Willamette raspberries.

HEALTH: For potential health benefits, Next NFC Raspberry 100% Fruit distinguishes itself on the market. Raspberries and raspberry juice contain powerful antioxidants and ellagic acid, a phenolic compound that research has shown to be a potent anti-carcinogenic and anti-mutagenic compound.

VALUE AND CONVENIENCE: With an impressive 48 raspberries squeezed into every single serving, 200ml glass bottle, Next Raspberry 100% Fruit offers consumers the refreshing experience of fresh red raspberries year-round, at a surprising value.

ext NFC Raspberry 100% Juice brings a completely new and exciting juice flavor to store shelves worldwide. There's nothing else like it, period.