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Seminar on global financial crisis and its effect on agribusiness at the 76th international agricultural fair in Novi Sad, Serbia - 12 May 2009

Key speakers will deliberate on EU trends in the fresh produce industry and how the global economic crisis is impacting on emerging markets.

The global financial crisis has placed huge pressure on fresh produce suppliers to Europe, limiting consumer spending power and making it more difficult for emerging export markets such as Serbia to establish a strong foothold in the market. The Seminar will provide an analysis of the current international situation, and offer potential solutions to address current export constraints.

Goran Zivkov, agricultural economist and former Serbian Minister of Agriculture will provide an in-depth analysis of how the economic crisis is affecting Serbian food producers, processors, packers and exporters.

Frédéric Rosseneu, policy advisor for Freshfel Europe, the European Fresh Produce Association, which represents more than 170 members of the fruit and vegetable industry in Europe. Within Freshfel, Frédéric deals with European food safety policy, as well as the Common Agricultural Policy. Frédéric will speak about the current European fresh produce market trends.

Bert Wilschut, product manager for Topfruit at The Greenery, will give an overview of the European apple market during the past 5-10 years and how the varietal range has evolved and what new cultivars have been introduced. Bert will also discuss current trends, looking at emerging markets and future expectations for branded apples and club varieties.

Elwira Felgueiras the import director of Berry Gardens, the UK's largest fresh berry supplier, which produces, sources and distributes strawberries, raspberries, blackberries and blueberries for the UK retail market, will give an insight into the berry market.

Organized with the support of Eurofruit Magazine and the USAID Agribusiness Project in Serbia, the Seminar expects to attract close to 300 delegates. The program provides delegates with the unique opportunity to network with key European buyers of apples, berries and cherries, as well as key Serbian exporters and international food industry leaders, representatives of the Serbian government, the banking sector and representatives of other Balkans countries. The seminar will take place during one of the largest agricultural fairs in SE Europe, which last year attracted 600,000 visitors.

The Seminar will take place at the Novi Sad Fair, MASTER Congress Center (Main Hall) on Tuesday, 12 May 2009 from 10:00 to 14:00.

For further information on the Seminar and on how to register, email Tatjana Mandić at info@serbianfruit.com. For additional information visit www.serbianfruit.com.

For information on the USAID Agribusiness Project in Serbia, visit www.agrobiznis.net

 


Seminar na temu globalne finansijske krize i njenog efekta na agrobiznis 76. međunarodni poljoprivredni sajam u Novom Sadu, 12. maj 2009.

Trendovi u industriji svežih proizvoda u Evropskoj uniji
i uticaj globalne ekonomske krize na nova tržišta

Globalna finansijska kriza nametnula je veliki pritisak na evropske dobavljače svežih proizvoda, čime je ograničena kupovna moć potrošača i novim zemljama izvoznicima, poput Srbije, sada je teže da se bolje pozicioniraju na tržištu. U toku ovog seminara biće predstavljeni rezultati analiza trenutne situacije u svetu, kao i potencijalna rešenja za sadašnje izvozne probleme.

Goran Živkov, agroekonomista i bivši srpski ministar poljoprivrede, objasniće efekte krize na srpske proizvođače, prerađivače i izvoznike.

Frederic Rosseneu, savetnik za politiku pri Freshfel Europe, Evropskog udruženja proizvođača svežih proizvoda koje broji 170 članova u Evropi. Frederic se bavi pitanjima bezbednosti hrane i zajedničkom poljoprivrednom politikom EU. On će govoriti o tržišnim trendovima po pitanju sveže prehrambene industrije.

Bert Wilschut, menadžer za Topfruit u kompaniji The Greenery, daće pregled evropskog tržišta jabuka tokom poslednjih pet do deset godina, potom kako se razvijao dijapazon sorti i koje su uvedene nove sorte. G. Wilschut će, takođe, prokomentarisati sadašnje trendove, s akcentom na novim tržištima i budućim očekivanjima koja se odnose na brendirane jabuke i novonastale sorte.

Elwira Felgueiras, direktor za uvoz pri Berry Gardens najvećeg snabdevača engleskog tržista sa jagodastim voćem, prezentovaće trendove ovog tržišta.

Organizovan uz podršku Eurofruit magazina i USAID Agrobiznis projekta u Srbiji, očekuje se da će ovaj seminar da privuče skoro 300 delegata. Program omogućava  učesnicima jedinstvenu priliku da se povežu s glavnim evropskim kupcima jabuka, jagodastog voća i višanja, zatim s glavnim srpskim izvoznicima i rukovodiocima međunarodne prehrambene industrije, predstavnicima srpske vlade, bankarskog sektora, kao i predstavnicima drugih balkanskih zemalja.

Program će se odvijati tokom jednog od najvećih poljoprivrednih sajmova u jugoistočnoj Evropi, koji je prošle godine privukao 600.000 posetilaca.

Seminar se održava u utorak, 12. maja od 10:00 do 14:00 časova u Kongresnom centru MATER (velika sala).

Za sve dodatne informacije, kao i za registraciju pošaljite e-mail Tatjani Mandić na info@serbianfruit.com ili posetite internet prezentaciju www.serbianfruit.com

Za informacije u vezi s USAID Agrobiznis projektom u Srbiji posetite internet prezentaciju www.agrobiznis.net

© 2006 Serbian Fruit | e-mail: info@serbianfruit.com